job details

Job Number: 1246994
Job Title: Senior Media Planner
Job Type: Full-time
Location: New York, NY
Hours:
Post Date: Jun 20 2019
Salary: $70K-$80K
Detailed Job Description:
Our client is a pharma agency located in San Francisco looking for a savvy media planner to join their team

Oversee assistant media planners in developing the tactical plan for each brand initiative
Create and maintain media documents: flowcharts, timelines, RFPs, POVs, plan agreements/contracts, and correspondence from within and outside the agency
Develop and execute online media plans (display, email, custom programs, etc.):
Draft and issue RFPs
Vet vendor proposals, lead Q&A, negotiate online media placement and pricing
Compile and present media rationales to account and client for approval
Code, upload, and traffic campaigns
Perform campaign analysis and data compilation
Maintain contact with publisher representatives in order to keep current on industry trends and new media opportunities as well as ensure strategic partnerships with each
Manage media invoicing and solve discrepancies
Develop POVs
Research and compile competitive data
Optimize media placements recommend strategic and tactical changes to maximize campaign performance
Manage and train Media Planners and Assistant Media Planners
Required Skills:
Minimum of 3 years experience in media planning
Strong experience in digital media campaigns such as optimization, building media plans and billing)
Experience in Doubleclick DFA, Kantar, comSource, Google Analytics, and/or Oninture
Strong Excel skills (Pivot tables, vLook up etc)
PowerPoint, Outlook
Pharma or healthcare experience a plus
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